Car News
Car audio, 12-volt, EV and marine aftermarket news, reported for the people who run the business. Market shifts, brand moves, retail trends and what they mean for dealers, reps and manufacturers, from CEoutlook, covering the industry since 2012.
Here’s The Newest MESA TV Ad
Here’s the latest TV commercial from the Mobile Electronics Specialists of America (MESA) buying/marketing group. It highlightsESCORT radar...
Hertz, Audison US Distributor Launches New Company
Advanced Marketing and Distribution (AMD), which distributes the Elettromedia high end brands Hertz and Audison in the U.S.,...
Installer Shortage Reaches Near Crisis
The shortage of installers in car audio has become critical in some cases where it is causing retailers...
Rosen Says it Wins Patent Case
Rosen said it has won a patent infringement case involving TMI/Vizualogic. Rosen said U.S. Judge Gary Klausner ruled...
VOXX Continues Deep Dive Into Drive Safety
VOXX Electronics (Audiovox) has begun shipping new backup cameras while confirming that more driver safety products are "on...
Tablet Demand Plunges
Tablet shipments (global) grew by just under 4 percent for the first quarter, according to IDC, which predicts...
Kicker Joins Buying Group
Stillwater Designs' Kicker and SoundGate brands have joined the In Car Experts (ICE) buying/marketing group. Products including amplifiers,...
JVC Kenwood Reports Higher Sales, Profit Loss for 2014 FY
JVC Kenwood reported higher sales for the fiscal year ended March 31, 2014, but net income swung to...
Industry Vet Launches Car Kit Company
CORRECTED: (See below) Rich DeSclafani, who has held positions in 12 volt manufacturing and retail for 18 years,...
MESA Films New Car Electronics Ads
The Mobile Electronics Specialists of America (MESA) car audio buying/marketing group is filming three new TV ad spots...
Amazon Testing It’s Own Deliveries
Forget about future drones, Amazon is working towards same day delivery, testing its own delivery service in San...
How to Sell Your Fabrication Skills
Treating fabrication as a category in its own right, could help you achieve margins of 60 percent. If...
Apple iPhone Sales Surge
Apple stock jumped 8 percent, in part on news that it sold almost 44 million iPhones during the...
SiriusXM Hits Record 25.8M Subscribers
SiriusXM announced it added over a quarter million net new subscribers in the first quarter, reaching a record...
Leading Specialist’s 10 Year Plan
Award-winning retailer Sonus Car Audio, Clarksville, TN started a side business to its retail shop two years ago,...
The 2 Most Used Apps While Driving
The two most often used apps while driving are Google Search and Google Navigation, according to a recent...
ICE Parts Ways With Transhipping Retailers
The In Car Experts (ICE) car audio buying/marketing group said it is launching a zero-tolerance policy against retailer...
Here’s a New Aftermarket Blind Spot Detector
A car audio retailer out of Lincoln, NE has moved into the business of selling a 4-sensor blind...
Car Crashes Through 12V Shop Window
A leading car stereo shop, Avenue Sound in Patchogue, NY experienced the unthinkable last week, when a local...
Startup Launches Smart Mirror
Startup App-Tronics is shipping a rear view replacement mirror with state of the art features such as a built-in...