Car News
Car audio, 12-volt, EV and marine aftermarket news, reported for the people who run the business. Market shifts, brand moves, retail trends and what they mean for dealers, reps and manufacturers, from CEoutlook, covering the industry since 2012.
First View: Back Seat Video for Self-Driving Car
If cars go autonomous, what happens to the entertainment systems? Ford is giving us a glimpse of that...
Best Sounding Premium OEM System
Several car makers are releasing new branded ‘ultra’ premium car audio systems this year that can include 34...
Bill Protects Right To Convert Cars To Racecars
A new bill has been introduced to congress that would ensure it remains legal to convert a street...
Car Toys: Here is How Driver Safety Will Lift the Aftermarket
If you are in the car audio business, driver safety may save your neck in more ways than...
An Amazing Car Speaker
Akoustic Arts is developing a personal speaker that sends out a precise beam of audio so that one...
JL Audio Ships It’s First Head Unit
JL Audio is now shipping its first head unit, a marine audio MediaMaster MM100s deck, first unveiled at...
VOXX Names New Head of Aftermarket Car Electronics
The long-time head of car electronics for VOXX Electronics, Tom Malone, has been promoted to the new post...
This is What 12V Dealers are Doing Differently For 2016
Some say traditional car audio is now half of what a 12 volt retailer actually sells these days,...
Tons of GM Cars Get Android Auto
General Motors just became a hotbed of Android Auto capability. More than 30 US models under Chevrolet, Buick,...
Aftermarket Steering Wheel Detects Alcohol
A steering wheel that detects alcohol gases emanating from the palm of your hand has been developed by...
March is For CarPlay
CarPlay and Android Auto get a refresh in the aftermarket starting late March when brands such as Pioneer...
Full Year 2015 Car Audio Facts
Here are the important facts from the 2015 car audio market. Despite the headwinds against traditional car audio,...
A 12V Dealer’s Success Story in Marketing 101
You may remember the old school car audio dealer, with the cluttered shop that took our CEoutlook Challenge...
Arc Audio Adds Bluetooth Streaming to PS8
Arc Audio is adding Bluetooth audio streaming to its PS8 digital signal processor along with the ability to...
Watch New Car Stereo Ads From MESA
Here’s one of the latest ads from the Mobile Electronics Specialists of America (MESA) buying/marketing group promoting various...
A Millennial’s Car Stereo Story
Jaren Digos is 19 and has been in the navy for a year. He’s on shore duty all...
Samsung Intros Connect Auto
Samsung announced a new WiFi hotspot for the car. Its Connect Auto is a dongle that plugs into...
30 Things Car Audio Installers Can’t Do
Car audio installers are sometimes asked to do more than just install great car sound. A customer might...
Hertz Enters Marine Audio
Hertz will ship in April new marine audio speakers and amplifiers, in its first entry into the marine...
New Aftermarket HUD Debuts in Q3
Hudway is expected to start selling a low cost car dock in the third quarter that converts your...























