Car News

Car audio, 12-volt, EV and marine aftermarket news, reported for the people who run the business. Market shifts, brand moves, retail trends and what they mean for dealers, reps and manufacturers, from CEoutlook, covering the industry since 2012.

NAV-TV to ship ZEN-H, the first standalone A2B interface for Harley motorcycles.
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New Harley A2B Interface From NAV-TV

NAV-TV will ship next month a Zen Audio interface that lets users replace the amplifier in new Harley-Davidson...

Qualcomm announced new faster Snapdragon SoC chips that allow AI to function in the car dashboard instead of remotely.
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Chip Will Turn Cars Into Supercomputers

A new chipset from Qualcomm is so powerful, it will turn cars into "supercomputers," said MotorTrend recently. Due...

Retailers are seeing an influx of Chinese no-brand car radios.
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Invasion of the Chinese “No-Brand” Radios

By James Chevrette and Amy Gilroy Retailers report more customers entering their shops seeking installation for "no name"...

Weather forecast for winter 2025-2026
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Retailers Report on December Sales

By James Chevrette A CEoutlook poll of 12 volt dealers found retail sales overall for December were mixed...

Garmin zūmo R1 is a blind spot detector for motorcycles.
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Garmin Intros Motorcycle ADAS

Garmin announced a radar-based ADAS system for motorcycles, which it recommends for professional installation. The zūmo R1 Radar...

Pioneer sold to CarUX
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Pioneer Shows Dolby Atmos System for Car

As CarPlay now includes support for Spatial Audio, Pioneer, at CES 2025, showed a system that combines CarPlay...

Elettromedia takes elevated position as a MESA buying group vendor.
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Elettromedia Elevated in MESA Role

Elettromedia-USA the parent company that sells the Hertz and Audison brands in the United States is proud to...

Harman Kardon introduced its first speakers for the US car audio aftermarket.
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First Harman Kardon US Aftermarket Speakers Debut

Harman is launching its first Harman Kardon branded speakers to reach the US aftermarket. The new Harman Kardon...

MESA creates new Board of Directors.
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MESA Buying Group Announces Vendor Partners 2025-2026

The Mobile Electronics Specialists of America (MESA) buying/marketing group announced its vendor partners for the next two years....

BMW announced its panoramic dash-wide screen with go into production at the end of the year.
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BMW Goes All In on Dashwide Display at End of Year

BMW announced at CES that its panoramic screen will go into production at the end of the year...

Sony Honda Mobility AFEELA car goes on preorder for 2026 delivery.
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Sony Honda Announces Pre-Sale of New EV With Sony Electronics

Sony Honda Mobility announced pre-orders for the AFEELA (once known as the Sony car).  The AFEELA 1, starting...

Maxxsonics announces retirement of executive.
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MAXXSONICS Announces Retirement of Executive

Maxxsonics announced the retirement of Sam Dattalo, Vice President of Sales, after more than a decade of service...

Top story CEoutlook September 2025
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Top CEoutlook Story December 2024

December was an eventful month in car audio and the automotive space.  VOXX announced its proposed sale to...

Arc Audio names new national sales manager.
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Arc Audio Names National Sales Manager

Arc Audio, a leader in automotive amplifiers and DSP design and manufacturing announced the promotion of Brian Mitchell...

Some car audio companies are stockpiling inventory ahead of possible new tariffs on Chinese goods.
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Stockpiling Inventory as Tariff Hikes Loom

Several vendors are preparing to stockpile inventory in anticipation of greater tariffs on Chinese goods, as President Elect...

Stinger is now shipping its HORIZON12 12.8-inch car radio.
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Stinger Ships New Deck

Stinger announced it is now shipping its new HORIZON12 wireless CarPlay/Android Auto Infotainment System with the brand’s largest screen to...

New car audio company with radical new tech to launch.
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Radical Full Car Audio Line to Launch From D’Amore Team

Two car audio innovators from D’Amore Engineering, Tony D’Amore and Juan Rodgriguez, along with Jason Digos (formerly of...

Aaron Johnson, car audio industry sales rep passes at 61.
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Canadian Sales Rep Aaron Johnson Passes

By James Chevrette We lost another good one. Aaron Johnson, a well-loved Canadian distributor sales rep passed away...

Top story of the year 2024 in CEoutlook for the car audio industry.
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Top CEoutlook Story 2024

2024 was a year of acquisitions and mergers, and challenging sales for many. It was also the beginning...

CEoutlook appoints an Associate Editor.
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CEoutlook Names Associate Editor

CEoutlook announces the appointment of James Chevrette as Associate Editor. He will work with Amy Gilroy, who remains...