Car News
Car audio, 12-volt, EV and marine aftermarket news, reported for the people who run the business. Market shifts, brand moves, retail trends and what they mean for dealers, reps and manufacturers, from CEoutlook, covering the industry since 2012.
Why Some Brands Are Better Stocked
Why is it that some brands are able to supply better quantities than others when it comes to...
What’s the Best Selling Deck in the Pandemic
The pandemic shifted sales patterns in car audio in many ways and those shifts are now showing up...
Exec Returns to Pioneer
Larry Rougas returned to Pioneer Electronics USA as Senior VP of Sales after leaving the company to accept...
Rockford Adds New Harley Subwoofer Kit
Rockford Fosgate announced its first aftermarket 800 watt, dual 10-inch subwoofer kit for late model Harley-Davidson motorcycles. The...
How Retailers Are Coping With Shortages
Retailers are starting to consider the long game in working around a lack of head units and other...
Here’s the DIY Share of Car Audio
What's the share of the do-it-yourself (self-installed) market in car audio? The Specialty Equipment Market Association (SEMA) has...
Dealers Close on Saturdays to Keep Employees Happy
Some car audio shops are closing an extra day a week or reducing hours in order to pace...
First 12 Volt Build-Off of Its Kind
One of the first professional build-off contests of its kind for the 12 volt industry will take place...
Expect More 12 Volt Price Hikes
Many industry members expect to see another round of price increases this fall, even after some suppliers have...
New Metra Kits Have Larger Screens
Metra Electronics is now shipping two dash kits with its largest built-in touchscreens to date. The new TurboTouch...
Oddball Installs: Go Beyond the Car
By Mr Retail As you may know, we asked our 12v industry for some out-of-the-box installs. Our main...
VOXX Reveals Directed Sales
VOXX reported a 90 percent increase in sales for its recent quarter ended in May compared to a...
Unusual Saddle Bag Audio From Precision Power
Epsilon Electronics is entering the motorcycle audio market under the Precision Power brand with a unique saddle bag...
More Gov’t Payments Due This Week
Many families with children will begin receiving a child tax credit on July 15, which could mean another...
Two Winners of the Pandemic
There are many winners in this pandemic as the boom in car audio continues in many areas. Here...
Mr Retail: Juggling Warranty Items During Shortages
By Mr Retail At this point, all of us have realized there is a new reality when it...
Raven Audio Pushes Into Car Market
Raven Audio is a high end audio component maker aimed, until now, almost exclusively at the home market....
Latest Update on Shortages
According to industry predictions, dealers can expect shortages to continue into next year, and possibly into the second...
mObridge Ships Ford A2B Preamps
mObridge announced a new Ford A2B preamp series for easy integration of aftermarket audio amplifiers into Ford 2018...
Editorial: Brand Loyalty During Shortages
By Mr Retail Let’s be honest for a moment. We all have our favorite brands to sell. It...