Encore Ends Partnership with Memphis

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Encore

Encore Automotive, the four-year old supplier of remote start and safety products, said it has parted company with Memphis Audio, as Memphis reorganizes and shifts its focus.

Memphis is no longer the exclusive US distributor of Encore products and Encore is now shipping out of its own warehouses and working through its own independent manufacturer’s representative network, said Encore President Oliver Grunhold. The two companies had been partners since early 2014.

“Memphis has been going through a lot of changes,” said Grunhold.  Memphis sold its Fulmer helmets company and it recently rebranded and reorganized.

Grunhold said, “In the past two years Encore products have been distributed by Memphis Car Audio. This was a decision we made because we believed in a philosophy of selling directly to dealers and keeping the product protected to ensure dealer profitability. In the beginning of 2016 Memphis and Encore mutually decided that Encore would expand its reach and begin selling directly to the aftermarket.”

He added,  “We have valued our relationship with Memphis but needed to more aggressively go after the direct dealer market.”

Encore now ships out of Kentucky and California. The company says it has strong financing through independent backers and its rep network is complete with the exception of territories in AZ and NM.

In addition to remote start, Encore has added a line of mobile dash cams as well as blind spot sensor kits, and back up sensors.

Encore is also planning new remote start solutions for 2016 with antenna kits that work with ADS and Fortin data modules to allow remote start (without a dedicated remote start module) in push to start vehicles.

 

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