Car News
Car audio, 12-volt, EV and marine aftermarket news, reported for the people who run the business. Market shifts, brand moves, retail trends and what they mean for dealers, reps and manufacturers, from CEoutlook, covering the industry since 2012.
10 Tips for Expeditors
Certified Autosound in BC Canada sells to 86 car dealerships. It brings in about $200K a year in...
New Universal 10-Inch ‘Tesla Style’ Radio
LinksWell is shipping a double DIN car radio with a 10.1-inch floating screen as part of its T-Style...
JL Audio, Directed, CVDA Raise Prices
Due to tariffs on Chinese goods imposed by the Trump administration JL Audio, Directed, Cerwin Vega and Diamond...
New iPhones; New Car Connection Glitches
Car Audio dealers may want to take note of a glitch with the new iPhone Xs and Xs...
How to Promote Your Rock Star Installer
There is precious little marketing for boutique car audio. People learn of high end audio and fabrication usually...
Alpine is Moving in Sign of the Times
Alpine Electronics of America announced plans to move its headquarters for the Americas from Torrance, California to...
With Economy Humming, Is it Time For 12V to Do This?
During the recession, many retailers pulled back on advertising and grew comfortable doing very little marketing. But the...
MESA Joins Larger Buying Organization
MESA, the Mobile Electronics Specialists of America buying/marketing group has joined the AVB/Brandsource buying group, which boasts close...
Another Distributor Exits 12 Volt Market
The Right Connections (TRC), a car audio distributor based in Yorba Linda, CA is closing its doors at...
An 80’s Brand Returns to Market
David Hawkins, founder of of Lazer Car Audio in the 1980's is relaunching the subwoofer/amplifier brand after closing...
Avidworx is Sold
Marcel Newell, the entrepreneur who launched the Avidworx retail display maker that became a mainstay among 12 volt...
SiriusXM Buys Pandora
SiriusXM announced it is buying Pandora for $3.5 billion in an all stock transaction "to create the world's...
Temporary Site Issue
Due to computer problems, all CEoutlook data from Friday, September 21 was lost. We are working on repairing...
JVCKenwood Bets on HUDs
JVCKenwood announced it has invested in a maker of Augmented Reality (AR) Heads Up Displays (HUDs), called WayRay....
New Tariffs Officially Hit These 12 Volt Goods
The tariffs on $200 billion in Chinese goods announced Monday by the Trump Administration officially include several 12...
Amazon May Intro Car Device This Month: CNBC
Amazon is expected to release new Alexa-powered devices including an in-car device and an amplifier and receiver, according...
Al & Ed’s To Sell First Digital License Plate
Al & Ed's Autosound is now selling the world's first digital license plate called the Rplate Pro by...
Pioneer Intros CD Player Trick
Pioneer introduced this month new basic CD players and media players (without screens) that work with a new...
Directed Appoints New Senior VP
Directed announced a new head of its Ignition Interlock Device business. It appointed Jason Bertellotti as new Senior...
The New Shape of Pioneer Speakers
Pioneer introduced a new A-Series of speakers aimed at the specialist and general retail markets and it took...