Car News
More 12V Tariff Responses
Here are some of the latest announcements on tariff strategies by 12 volt suppliers: Scosche raised prices...
For Those Who Sell LED Light Bars
A new LED light bar cover solves the "hissing" problem that many larger light bars are subject to...
Who’s Raising Prices on Cameras and ADAS
Feature Story: At least one supplier is raising prices on backup cameras, backup sensors and blind spot detection...
Directed Launches Dealer Rewards Program
Directed announced the launch of a new rewards program for salesmen and installers on its SmartStart and Powersports...
Mobile Solutions Buys Radar Accessory Company
Mobile Solutions, which sells car audio fabrication tools, announced it has acquired the rights and ownership to Built...
10 Tips for Expeditors
Certified Autosound in BC Canada sells to 86 car dealerships. It brings in about $200K a year in...
New Universal 10-Inch ‘Tesla Style’ Radio
LinksWell is shipping a double DIN car radio with a 10.1-inch floating screen as part of its T-Style...
JL Audio, Directed, CVDA Raise Prices
Due to tariffs on Chinese goods imposed by the Trump administration JL Audio, Directed, Cerwin Vega and Diamond...
New iPhones; New Car Connection Glitches
Car Audio dealers may want to take note of a glitch with the new iPhone Xs and Xs...
How to Promote Your Rock Star Installer
There is precious little marketing for boutique car audio. People learn of high end audio and fabrication usually...
Alpine is Moving in Sign of the Times
Alpine Electronics of America announced plans to move its headquarters for the Americas from Torrance, California to...
With Economy Humming, Is it Time For 12V to Do This?
During the recession, many retailers pulled back on advertising and grew comfortable doing very little marketing. But the...
MESA Joins Larger Buying Organization
MESA, the Mobile Electronics Specialists of America buying/marketing group has joined the AVB/Brandsource buying group, which boasts close...
Another Distributor Exits 12 Volt Market
The Right Connections (TRC), a car audio distributor based in Yorba Linda, CA is closing its doors at...
An 80’s Brand Returns to Market
David Hawkins, founder of of Lazer Car Audio in the 1980's is relaunching the subwoofer/amplifier brand after closing...
Avidworx is Sold
Marcel Newell, the entrepreneur who launched the Avidworx retail display maker that became a mainstay among 12 volt...
SiriusXM Buys Pandora
SiriusXM announced it is buying Pandora for $3.5 billion in an all stock transaction "to create the world's...
Temporary Site Issue
Due to computer problems, all CEoutlook data from Friday, September 21 was lost. We are working on repairing...
JVCKenwood Bets on HUDs
JVCKenwood announced it has invested in a maker of Augmented Reality (AR) Heads Up Displays (HUDs), called WayRay....
New Tariffs Officially Hit These 12 Volt Goods
The tariffs on $200 billion in Chinese goods announced Monday by the Trump Administration officially include several 12...