Morel Partners With Crutchfield

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High end car audio maker Morel announced it will offer its car audio speakers through Crutchfield.

“Changes in consumer buying behavior made it clear to us that Morel needs to offer consumers the opportunity to buy our products online,” said Morel Director of Sales and Marketing Nir Paz.  He said the company would only partner with a technical and customer service oriented company, which led it to Crutchfield.

Paz added, “With the visibility Crutchfield provides through its online and mail order channels, Morel expects its core business with brick and mortar retailers to also see a substantial boost in inquiries and sales.”

He said that Crutchfield is a company that shares Morel’s values and seeks to adhere to high value standards.

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  1. The brand recognition that Crutchfield will bring to Morel is fantastic! They will advertise it like crazy for us and we get to offer a longer warranty. Crutchfield always it clean too.

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