Alpine to Show Wrangler Builds for Purchase at Jeep Beach

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Alpine Wrangler Demo for sale at Jeep Beach 2026

Press Release (UNEDITED): Auburn Hills, MI – Alps Alpine North America, Inc. (“Alpine”), a premium aftermarket car audio manufacturer, will attend the 2026 Jeep® Beach Vendor Show at the Daytona International Speedway from Friday, April 24 to Saturday, April 25.

During the event, Alpine will have both a retail presence, featuring a selection of Alpine Restyle products sold at special, event-only pricing with on-site installation options, and a showcase of new, complete Jeep® Wrangler builds available for purchase at participating Jeep® Dealerships nationwide. 

“Through the strength of our partnerships, we’re excited to offer unique, complete Jeep® Wrangler builds that make the vehicle purchase absolutely turn-key,” said Dan Sparks, National Sales Director for the Alpine Aftermarket Division at Alps Alpine North America. “These Jeep® builds feature every upgrade a Wrangler driver would typically make – from lift, to tires, to audio – with parts and engineering by prominent brands in the industry. Not only are they beautiful builds – they’re engineered to perform!”

The Jeep® Wrangler builds were created in partnership with the expert off-road engineering of Rebel Off-Road and Timberline Upfitters and Alpine’s premium audio solutions. Building off the latest Jeep® Wrangler platform, each Jeep® is upfitted with premium, trail-tested parts, fully integrated Alpine audio systems, and finished with a unique wrap and corresponding interior aesthetic.

The builds are offered in four unique styles (Brigade, Mountain, Ocean, and Horizon) and are available for purchase at participating Jeep® Dealerships nationwide and include a 3-year/36,000-mile warranty and dealer financing options.

Alpine staff and Alpine Authorized Retailer Soundwaves will be on-site to give audio and vehicle demonstrations, answer product questions, and offer on-site installation so customers can drive home with their Alpine purchase installed in their Jeep.


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