Press Release (EDITED): Tempe, AZ – Advanced Marketing, the parent company of Elettromedia USA, American Hard Bag, and Velocity, will demonstrate a live Harley audio build on the show floor at MasterTech Expo, to be held March 12-15 in Mesa, AZ.
The build will be in a 2026 Harley-Davidson Road Glide CVO ST purchased by Advanced Marketing to serve as a live training platform throughout 2026. It will showcase advanced installation techniques and profit-driven strategies for motorcycle audio systems. The experts at Hertz Motorcycle Audio as well as Jay Bradshaw of Volunteer Audio will be installing complete system in the bike, demonstrating practical methods that help technicians save time and increase profitability on every install.
In addition to the live build, Hertz will host a dedicated training session at MasterTech Expo on Friday evening, March 13, from 6:45 PM to 8:15 PM covering both motorcycle and marine audio applications. The session is designed for attendees at all experience levels, from beginners entering the category to seasoned professionals looking to refine their process.
“We purchased this bike to have at our events throughout the year, and Bryan Schmitt suggested that we build the bike on the floor at the Master Tech Expo,” said Rob Wempe, President of Advanced Marketing. “When we ask dealers why they are not selling motorcycle audio, many say they are not proficient and have not been trained. This initiative directly addresses that gap.”
“This will be a perfect opportunity for beginners to experts to see an install on one of the 2026 bikes,” added Bryan Schmitt, CEO of Mobile Solutions and Master Tech Expo.
By investing in hands-on education and real-world demonstration, Advanced Marketing aims to help dealers confidently enter, and grow their motorcycle and marine audio categories with skill, efficiency, and higher margins.
For more information, Advanced Marketing can be reached at 949-251-1851.
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Thank you Brian!
Are you going to be at Master Tech?
Rob Wempe
Most installers are scared to work on a 30 – 50 k motorcycle. And as a motorcycle owner if I cannot watch my baby being taken apart. I get very, very nervous. Bike owners do not like scratches. Training would be so great as hands on and directions are priceless. Good job to the Advanced marketing team. Companies should get a motorcycle and train their dealers. Motorcycle installers are hard to find. Thanks