Mike Roberts, former Senior VP for Mitek and veteran of SiriusXM and Kenwood has launched Optimum Sales.
If you need a part-time VP of sales you can outsource him for a specific period of time such as 3 months or a year. Optimum Sales says it goes beyond the typical services of a consultant. It analyzes sales based on a process developed by Sales Xceleration, but then help implement the results.

“The difference between what we do and a consultant is the consultant goes in and looks at a situation and writes a report and says, ‘Here’s what you need to do’ and leaves., So we put all the tactical stuff in place and then actually be that VP of Sales. I don’t work full time for the company but usually 8 hours a week. I attend sales meetings and put compensation plans in place and sometimes hire and fire people.”
He added, “I wanted to open my own business. I learned a lot in my years at Kenwood and Sirius and Mitek on how to run a sales division and increase sales so I thought I would help smaller businesses to improve their sales.”
Optimum Sales works with companies from all industries.
Roberts left MTX at the end of August, where he had worked for 3 1/2. He continues to work on special projects for Mitek.
He can be reached at [email protected]
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In case you are interested in more information you can reach out to me directly at [email protected] or get more information about Outsourced VP of Sales at https://www.linkedin.com/in/mike-roberts-0806687. I look forward to talking with you.
Mike Roberts