MESA Announces 2012 Vendor Partners

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MESA (Mobile Electronics Specialists of America) announced Wednesday its new supplier members for 2012 through the end of 2013.

Full line car audio vendors now include Pioneer (replacing Alpine) as well as Kenwood, which continues as a member.

MESAMESA’s wire and installation parts supplier is now Metra (replacing Ixos).  Also Metra replaces Kinetik as the car stereo buying group’s battery supplier.

All other vendors will continue from last year including Aamp of America, PAC, Atrend, Audiovox, Concept, Directed Electronics, Escort, Hertz/Audison, HushMat, JL Audio, Kenwood, Metra, OnStar Parrot, Rockford Fosgate and SiriusXM.

MESA is also talking to vendors in the expeditor and fleet market for possible future partnerships.  The group is also looking at partners in the categories of GPS tracking and driver safety.

MESA will hold a member summit once again in January on the eve of CES in Las Vegas with an open house for retailers who want to learn more about the group.  The location will be announced.

Currently MESA claims 30 retail members with 96 locations in 27 states will a collective $118 million in sales.

Source: MESA

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  1. They have buying power with the manufactures in their group. They also have marketing tolls such as predone radio/TV commercials. You have to be invited into the group. Last I heard it was $5K a year to be a member. If you are a smaller shop then you might look into ICE. They have similar advantages. Most of the MESA members are ex-ICE members that started their own thing

  2. What are the advantages and the disadvantaged of partnering up with M.E.S.A.? What do they offer that a small Car Audio dealer can’t get? How much does it cost to join? What are the requirements? Why did they drop Alpine?

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