Press Release (UNEDITED): Houston, TX, The Crossover Marketing Group is proud to announce the addition of Monster Audio to its growing portfolio of manufacturer partners. This new partnership further strengthens Crossover’s strategic focus on profitable solutions and dealer driven growth.
Shawn Simpson, Principal Partner of Crossover Marketing Southeast, emphasized the strength of alignment, “This partnership is a natural fit for our territory and our approach. Monster Audio brings a unique edge to the category, and we see tremendous upside in dramatically expanding their footprint.”
Monster Audio is known for delivering bold, high impact audio products that resonate with today’s performance driven consumers. With a strong identity in the 12V and aftermarket audio space, the brand brings an energy and product lineup that complements Crossover’s commitment to supporting dealers with innovative, in demand solutions.
Paul Pilat, Co-Founder and Principal Partner of Crossover Marketing, emphasized the strategic fit, “Monster Audio represents exactly the kind of brand we look to align with, strong identity, compelling product, and a clear opportunity for growth in our markets. Having worked with Monster Cable early in my career, I have a deep appreciation for the brand’s legacy and the opportunity to build on that momentum in today’s market. We are excited about what we can accomplish together with Monster.”
The Crossover Marketing Group is committed to delivering exceptional service and fostering long-term, sustainable growth for its partners. The addition of Monster Audio reflects the company’s continued focus on aligning with brands that offer strong market potential and a shared vision for success.
About Monster Audio:
Monster Audio is a performance driven audio brand focused on delivering powerful, high impact sound solutions for today’s mobile and aftermarket audio market. With a commitment to bold design, innovative engineering, and accessible performance, Monster Audio continues to push the boundaries of what customers expect from their audio systems. Learn more at https://monsteraudiomx.com.
About The Crossover Marketing Group:
The Crossover Marketing Group, founded in 2023 by industry veterans Rob Sutton and Paul Pilat and joined by partner Shawn Simpson in 2024, is a manufacturer’s representative firm serving the Pacific Northwest and Southeastern United States. Leveraging decades of combined leadership experience in the consumer electronics industry, the firm is committed to delivering sustainable, results‑driven solutions for its partners.Learn more at www.crossovermktg.com.
