After first announcing its new brick and mortar dealer program in February, Maxxsonics is now officially rolling it out, and launching a promotion to sign on new dealers.
The company is starting a phone campaign, calling thousands of dealers to promote its new program and protected lines under Hifonics and MB Quart.
As reported earlier, the brick and mortar retail programs include Deduction From Invoice (DFI) discounts with five different tiers and quarterly Volume Incentive Rebates plus a reduced freight program. There is also a new “aggressive” demo program for dealers who demonstrate Maxxsonics products in demo cars or demo boards .
The program can include purchases from all Maxxsonics brands so the discounts are “very achievable when you combine all the brands,” said Maxxsonics VP Sales Sam Dattalo.
DFI discounts range from 3 to 7 percent. Quarterly VIRs range from 3 to 5 percent. In addition, the company is offering a 2 percent credit card discount. Dealers who sign up are listed on the company’s website in a dealer locator.
In addition, Maxxsonics is introducing new products including the return of its Colossus line during the third quarter, said President Alden Stiefel.
Protected lines include the Alpha, Zeus, and Elite series.
