Press Release (UNEDITED):
MSC, North America Distribution Partner for BLAM, Brax, Helix, Match, and Stinger Radar, is proud to
announce the addition of Jon Kowanetz to their Specialty Dealer Development Team. MSC looks to
further enhance their ability to provide unmatched support to Dealer Partners throughout the North
American market by adding Kowanetz’s experience as a specialty retail store owner and industry trainer.
Jon brings a long history of specialty retail experience, with accolades including MEA Retailer of the
Year, Installer of the Year and Best Customer Experience awards. These skills alongside his passion for
educating and training provides a tremendous asset to MSC’s Dealer Partners. Jon will contribute to
MSC’s Dealer Trainings and will also contribute to the new Systems by MSC product development.
In recent years, Kowanetz has rekindled a love of writing and exploring new creative ways of helping
others including public speaking and experiential coaching. As he closes the chapter of Handcrafted Auto
Marine & Off‐road, he looks forward writing the next one and to his new roles, both with MSC and
outside of the industry. “I have known the MSC team for most of my career and have always admired
their commitment and passion. This is why I am so proud to contribute to MSC’s vision,” Kowanetz
stated.
Larry Penn, president of MSC commented “Adding Jon to the team was an easy decision. MSC is
comprised of team members who live the retail life daily through our proof‐of‐concept retail store. This
viewpoint allows us to make sure we are providing what our Dealer Partners need in ways that can only
be learned hands on in the trenches. That’s a world we share with Jon, and our shared core values will
help to contribute to our Dealer Partners successes even further!”
Jon will be based out of MSC’s Mesa, Arizona office and can be reached at jon@msc‐america.com.
About MSC
MSC is the North American Distribution Partner for premium European brands including Audiotec
Fischer (Brax, Helix, Match), BLAM Audio, Stinger Radar as well as Mobridge integration products from
Australia. MSC specializes in specialty independent retailer support with a heavy focus on training and
advanced product integration. MSC also operates a full‐service retail facility which acts as the proof‐of‐
concept basis for new product development, techniques, and the backbone of partner support.
NOTE: Our original story has been removed and we will run a revised version at a later date.
Congrats Jon! Awesome to see you continue to grow and evolve!
I have spent 45 years in Distribution in Canada – and in light of economy I think its awesome to having Larry Penn work through with Former Retailers-
Great article – ROY