Pioneer laid off at least four district sales managers last week, according to numerous industry members.
District sales managers in the Northeast, greater Texas region, greater Tennessee region and elsewhere were notified they were terminated on Thursday, last week. The lay offs were effective the following day, according to retailers.
Pioneer has not issued any formal explanation of the layoffs, leaving dealers to wonder who their point of contact with the company will be going forward.
Several dealers lamented the layoffs noting they enjoyed long term relationships with their Pioneer district managers, who were helpful in securing product and promotional discounts. Additionally, the layoffs come at a time when Pioneer has released its 2019 lineup with some products on allocation. As a result, dealers are looking for a conduit to Pioneer to help streamline product flow.
Pioneer Electronics USA told CEoutlook it had no comment on the matter.
Pioneer Corporation was purchased by Baring Private Equity Asia in January. But, the car audio market leader has yet to issue a communication with its dealers explaining any new policies or procedures resulting from the sale.