Laguna Niguel, CA – The Elite Distributor Alliance (EDA) announced today the addition of Kicker as their 11th vendor partner.
Kicker brings to the EDA not only car audio speakers and amplifiers but also a marine and powersports lineup including source units. Kicker also builds Lifestyle products including Bluetooth enabled home, office and outdoor speakers, headphones & earbuds.
Kicker already does business with many of the EDA distributor members. The EDA expects that Kicker will acquire at least one new distributor in the mobile category if not more.
The EDA is the first and only mobile electronics distributor alliance. EDA president Josh Eatherly of P&E Distributors said, “The challenges we all face are not much of a secret. Strategically, this kind of joint effort between a brand, Kicker in this case, and a focused and capable group of like-minded distributors can be a very strong bulwark in the effort to go to market in consistent fashion adding value to all of us in the supply chain, retailers, distributors, reps and vendors.”
The EDA enters its third year this August.
Eatherly added, “The market should expect that the EDA’s momentum and positive impact on business will continue to grow. The addition of Kicker as our most recent vendor partner will of course add significant value to our endeavors. We will be having more to talk about in the coming weeks and months.”
The EDA is member owned and focused on delivering growth for its vendor partners and delivering great brands and first class service to retailers. For more information contact Ray Windsor at mobile 949-228-2153 or office 949-249-8184 or [email protected]. www.elitedistributoralliance.com
