CES attendance last January hit a record 176,676 showgoers, leading show sponsor, the Consumer Electronics Association (CEA), to cap future attendance so the show doesn’t get too overcrowded.
The CEA said it “establishing procedures to cap attendance at the 2016 International CES at 176,000, or close to a level comparable to the 2015 CES, in an effort to ensure that attendees continue to have a quality experience.”
The 2015 CES included more than 3,600 exhibitors and generated 7.5 billion potential Twitter impressions.
CEA Senior VP Karen Chupka said, “We take seriously our efforts to make sure CES attendees have a positive experience. Enhanced credentialing procedures will enable us to ensure that qualified attendees can participate in our show and conduct business…”
“The average CES attendee has 33 business meetings at our event so it’s crucial that we make the networking and dealmaking opportunities as easy as possible for our guests,” said CEA CEO Gary Shapiro.
New registrants or those who are returning to CES after not attending for a couple of years will be subject to tighter credential checks as noted here.