Updated! Rockford Fosgate said it has been named the official motorcycle audio sponsor of the Sturgis Motorcycle Rally for 2014, one of the largest motorcycle rallies in the world. Rockford will demo its motorcycle gear at a booth at the event on Lazelle Street in downtown Sturgis, SD August 4-10.
“For anyone that rides, they know what the significance and scope of the Sturgis Motorcycle Rally means, and what it’s all about,” said Bill Jackson, Rockford CEO and president. “Motorcycle enthusiasts and Rockford Fosgate fanatics share the same hardcore passion for what they love. ”
The Sturgis motorcycle rally has been held each year since 1938. It attracted over 1/2 million people last year.
Rockford will show its line of motorcycle-specific audio components at the event. It was also named sponsor of the “12th Annal Mayor’s Ride,” at Sturgis.
Update: Bagger Nation’s Paul Yaffe and Hatred Customs’ Brian Jenkins are scheduled to appear at Rockford Fosgate’s booth location in the Sturgis community center parking lot to sign autographs and pose for pictures on Saturday, August 2 at Noon; Sunday, August 3 at 2:00pm; and Thursday, August 7 at 3:30pm.
Jackson said, “We’ve developed amplifiers small enough to fit inside fairings yet powerful enough to drive our high output speakers to overcome noises caused by road, wind, and exhaust. We’ve also created a line of weather resistant motorcycle speakers that impede dirt, dust, and moisture. Our subwoofers are designed to fit rear bags and deliver deep, low bass. Top this off with a range of source units that are conveniently operated using space saving remote controls.”
For more info visit www.sturgismotorcyclerally.com/sponsorship/rockfordfosgate.php or www.rockfordcorp.com