DAYTONA BEACH, FL–
Despite its production weeks before the customary date, the Spring Break Nationals rocked the house with yet another strong showing of support from dealers, distributors, competitors and spectators. “I presume that there was trepidation regarding the date change” said SBN founder Paul Papadeas, “perhaps that’s why a few brands were absent from the show floor. After 38 years in Car Audio and 27 years of producing this consumer and trade show event, it has become very clear to me how to escalate the importance of SBN to the industry; I’ll have more to speak about that subject in the next few months”.
Scosche Industries, SBN Gigawatt sponsor for two years running, were joined by leading industry brands that have long discovered the marketing benefits of SBN. Several new exhibitors joined SBN this year. They include aftermarket wheel companies Lenso and RNR (Rent ‘n Roll) Skar Audio, Mobileye, Xtreme Camera Company (Fujita Japan) and Bluetooth Keyless all new to the venue. Along with these inaugural participants, newcomers LOUDFORCE (from Mexico) launched their products at SBN which were slightly delayed due to customs detaining their products for inspection.
Attendees, especially dealers, were pleased to see the resurgence of ORION, a brand long associated with Soundoff successes. With new ownership, Orion pledges to bring back its “glory days” with great products and methodology in conducting business the way it was “back in the day”. The first indicator other than the front row exhibit at SBN, was Orion’s revitalization of DJ Billy E’s Astro Van that had been in “moth balls” for over a decade. In the days of Nightmare on Bass Street, Billy’s van was an Orion icon.
SBN Entertainment was hot with VIBE Car Audio sponsoring rap artist Big Deuce Marcelli. The Florida NerdCore Band, HD Ninja, played sets on both days. DJ Billy-E, EXO and Bryan the CEO of Modified, YouTube fame, corralled the audience to do an SBN Harlem Shake video. See the fun at http://www.youtube.com/watch?v=kPOPlUvoTLM. SBN Emcee Lars of Mars handed out thousands of dollars of free car audio gear to the spectators in attendance. The traditional SBN Bikini Contest was sponsored by Orion, while the Papa John’s Pizza eating contest was sponsored by Sundown Audio. Super Hot Internet Sensation Jenny Scordamaglia, of Miami TV, was up to broadcast her unique style of live interviews and scenes from the show, drawing more attention that the 513,000 watt Beyma Ambulance that was shipped from a dealer in Puerto Rico.
Florida Distributors Dow Electronics and LESCO were set up in grand fashion treating their dealers with munchies and SBN incentive deals. Product trainings were the order of the day as Dow conducted seminars for SONY and Kenwood and Steve Brown spoke about Alpine technology. JL Audio’s Steve Turrisi spoke to a standing room only crowd in the JL Audio seminar rooms. JL Audio offered 80% off retail to their dealers who attended the JL Audio seminar sessions. “A brilliant idea, if you ask me” says Papadeas, “ideas like that are vital to stimulate dealers and provide for our collective growth”.
At the awards ceremony, Soundstream took the Bruce Terrell award for the 5th straight year. This award goes to the brand that shows the best support for their Dealers, Distributors, Consumers and Soundoff Competitors. The Soundstream (Epsilon) booth housed cool vehicles and several product displays for dealers and consumers to play with. Soundstream worked closely with LESCO Distributors to stimulate sales. Alpine took best booth for bringing the “Sinister 6” to the East Coast, a remarkable build in a BMW 6 series that stole the show. Florida based Car Audio Dealers were on display in their own booths as well; Soundcrafters, Ocala Car Audio, All Pro Audio, Hi Joe’s, Pure Audio, Mars Audio all of which had great vehicles to show off their work.
Plans for SBN 2014 will soon be revealed as industry steps up its game to adjust to the changing times and economy that will place SBN in a much more important light than it has ever been. For more information for a personal sneak peak, contact Paul Papadeas at 386 767 3003 or [email protected].