Alpine Electronics Announces New Sales Reps

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Alpine Electronics of America announced new sales reps and also presented an achievement award to outstanding reps for 2011 during its annual sales meeting held last week in Torrance, CA.

Alpine hires new reps
New Alpine reps left to right: Tim Beason, Alpine sales rep; Dan Sparks and John Franks, Driven Sales and Marketing; David Gates, Jeff Pedersen and Jay Wise, Falcon Sales and Marketing.

Tim Beason has been appointed as the direct sales rep for San Diego County (CA), plus the state of Arizona.  Beason has a long tenure in mobile electronics, and his experience with Alpine dates back to when his parents had an electronics business and sold Alpine products.  Beason worked as a sales rep for Alpine in the late 1990s and was most recently was a partner at a sales rep firm in Arizona.

Driven Sales and Marketing was named to represent the Alpine line in Ohio, western Pennsylvania and West Virginia. The company was founded in 2009 by Dan Sparks, rep principal.  John Franks, along with Sparks, will service the needs of Alpine dealers in this market.

Also Falcon Sales and Marketing will represent the Pacific Northwest territory, starting in 2012.  The members of Falcon Sales and Marketing are Dave Gates, rep principal, and Jeff Pedersen and Jay Wise, sales reps.  Gates will oversee key accounts and overall business; Pedersen’s territory will be Washington, Alaska and Northern Idaho; and Wise’s territory will be Oregon.  All three members have extensive history in the mobile electronics industry.

Bill Whitehouse, direct sales rep for Alpine Electronics, took the honor of Alpine Rep of the Year.  Whitehouse, a 12-year employee of Alpine, oversees the greater Bay Area of northern California, extending up to the Oregon border.  This territory exhibited sales growth year over year in every product category.  Whitehouse continually develops creative graphical and verbal sales tools for his dealers and selflessly shares these tools with his fellow Alpine sales reps.   In addition, he served as Alpine’s liaison with an electric vehicle company, taking on daily duties in this role in addition to his aftermarket sales responsibilities.  Whitehouse was also Alpine’s Rep of the Year in 2010 and has become the first person to achieve this recognition two years in a row.

Source: Alpine Electronics



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