TomTom’s First U.S. OEM Deal

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TomTom will offer a factory fit navigation unit for the first time in a U.S. vehicle.

Mazda CX-5 with TomTom optionAt the LA Auto Show it will unveil a dealer option for the Mazda SUV CX-5 compact crossover, that will be available in the U.S. by February 2012.  The navi unit is integrated into the dashboard and it has an SD card so drivers can update their maps.

“We have had a successful collaboration with Mazda in Europe over the last 14 months, and we are excited to expand our relationship to the North American market”, said Giles Shrimpton, Managing Director TomTom Automotive.

The device has a 5.8 inch color touch screen, voice recognition for certain navigation functions, and real time RDS-TMC traffic updates.  You get spoken street name directions and lane guidance plus IQ Routes, which helps you avoid roads at the time of day that they are typically congested, based on historic use data.

Source: TomTom

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