iSuppli pronounced the end of the recession for the cellphone industry after a great fourth quarter and predicted sales of phones will increase 11.3 percent this year to 1.3 billion units world wide. (See update below for North American figures)
Despite the world slump last year, cellphones racked up world shipments of 1.15 billion down slightly from 2008’s 1.2 billion. However sales were increasingly strong with each consecutive quarter last year. “Given the recovery of the market in the final quarter of 2009, and with Europe, Latin America and the Middle East/Africa regions doing exceptionally well during the period, the recession can be said to be officially over for the cell phone industry,” said iSuppli senior analyst for wireless systems Tina Teng.
During Q4, Nokia remained the market leader with a 38 percent share in shipments followed by Samsung with a 21 percent share. LG followed with a 10 percent share, with Sony Ericsson at 4.4 percent and Chinese supplier ZTE with 4 percent.
UPDATE: Cellphone shipments for North America should bounce back to 182.1 million units in 2010 from 172.7 million units in 2009, said iSuppli.