GEMSEN Distribution is taking more than 20 of its top Canadian dealers to the SEMA Show in Las Vegas this November, adding full VIP treatment to its annual dealer trip.
Following last year’s format, GEMSEN will lead exclusive guided booth tours with its vendor partners, giving dealers an up-close look at the latest products shaping the 12-volt aftermarket. New for 2026, the group will also enjoy a VIP Experience at the Sphere on Wednesday, November 4.
On Thursday, November 5, GEMSEN will host its annual KICKER Champion Dealer celebration dinner, recognizing the dealers driving KICKER’s growth in Canada. Special guest Aziz Masri, KICKER International Sales Manager, will attend along with other members of the KICKER team.
“Our dealers work hard all year to build the KICKER brand, and this trip is our way of saying thank you,” said Mike Danbrook, KICKER Sales Manager at GEMSEN Distribution. “SEMA gives them a first look at where the industry is headed, and this year we wanted the whole experience to feel as special as the results they deliver.”
“SEMA is one of the best shows to get recharged and excited about our industry and all the complementary revenue streams available to our dealers,” added Dave Singh, National Sales Manager at GEMSEN Distribution.
About GEMSEN Distribution:
GEMSEN Distribution is Canada’s premier distributor of mobile electronics, car audio and marine audio, supporting authorized dealers nationwide with leading brands including KICKER, JL Audio, Garmin, ESX Audio, Jensen, Lazer Lamps, Clarion Marine, PPI Motorcycle, Fusion Marine, SiriusXM and Viper.
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