Press Release (EDITED): Saskatoon,SK – Firstech Canada is pleased to announce an addition to its team as the company continues to expand its presence and strengthen support for partners across Canada.
Effective Monday, December 1, 2025, Adel Gadallah will join Firstech Canada as Business Development Manager for Western Canada.
“We are thrilled to welcome Adel to Firstech Canada,” said Benjamin Riboreau, Director of Sales and
Strategic Operations. “His deep industry experience, strong partner relationships, and customer-centric
mindset make him an exceptional addition to our team. As we continue to grow, bringing the right people
on board is critical, and Adel is the perfect fit to help lead our efforts in Western Canada.”
A well-known leader within the electronics industry, Adel brings decades of experience across a wide range
of roles, including Sales Representative, National Sales Manager, and co-owner of a major Alberta retail
chain in the 1990s. Most recently, he served as President of Gain Agencies, representing respected brands
such as MTX and Focal.
Adel shared:, “I was drawn to Firstech Canada because of its people – individuals with deep industry experience, proven success, and unwavering integrity. The company’s culture of customer care, hard work, and respect for
family balance further reinforced my decision. Most importantly, Firstech Canada has a clear direction and
strong trajectory that I’m excited to be part of.”
Adel can be reached at 780-868-1531 or [email protected]
