Firstech announced the launch of the FTX dash camera designed specifically for automotive dealerships and expeditors.
The FTX 4K dashcam can be offered at car dealerships during a vehicle sale to simplify the purchase of an accessory that many people are curious about but know little about. The surge in viral dashcam videos has increased public awareness and desire for dashcams, said Firstech, but many consumers don’t know where to buy them or where to have them professionally installed.
“We recognized a significant opportunity for dealerships to enhance their accessory programs and provide genuine value to their customers,” said Jason Kaminski, Firstech’s Managing Director. “The FTX dash camera is not just a premium 4K recording device; it’s a strategic tool for dealerships to boost revenue, improve customer satisfaction, and leverage the increasing popularity of dashcam technology.”
Firstech said the new FTX brand is exclusive to auto dealerships, expeditors, and 12 volt dealers serving car dealerships so FTX ensures no retail channel competition.
Key Features of the FTX Dashcam:
● 4K Ultra HD Recording: Powered by a premium Sony image sensor.
● Dealership-Exclusive Brand: No retail channel or online competition ensures partner profitability.
● Streamlined Installation: FTX dash cameras can be installed using the hardwired harness or
plug-and-play OBD-II adapter, both retaining crucial parking mode functionality
● Easy-to-Use Smartphone App: Facilitates convenient video download and management to iOS
or Android devices.
● High-Demand Accessory: Taps into the booming market for dash cameras.
● North American Customer Service: Toll-free and online support and industry-leading 3-year
warranty on all FTX products.
Firstech is currently shipping the FTX and said “strict territory restrictions may apply.”
