BOSS Audio named as its new manufacturer’s rep the two-month old firm Crossover Marketing Group, launched by former KENWOOD executive Rob Sutton.
Crossover will represent BOSS in the Pacific Northwest Territory.
BOSS Audio said it is looking forward to a new approach to the market through Crossover, which operates out of the Portland, OR area.
BOSS Audio is Crossover’s first client. The rep firm was co-founded by Sutton, who was a Regional Sales Manager and then Sales Director at KENWOOD for a total of over 15 years. He partnered with long time friend Paul Pilat, an Intel executive with a background in audio/electronics at MTi and RCA.
They are joined by Sutton’s son Sam.
Given the principals’ extensive business backgrounds, Crossover Marketing says is able to give assistance in all aspects of business.
“We are really excited to have BOSS Audio onboard as a foundational partner, and we’re grateful for their trust in our new rep firm.” said Sutton. “BOSS Audio is a dynamic and innovative brand, and we’re poised and ready to help them take their business to the next level.”