Motorcycle Audio Co. Cicada Appoints Reps

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Cicada Motorcycle Audio

Press Release: Cicada Audio, a motorcycle focused audio company, is pleased to announce several new marketing relationships.




Air and Associates will be covering New England. “Art [Rickless] has hit the ground running and has been presenting the product line successfully and landing new dealers. Glad to have Art on our team,” said Larry Frederick, Cicada President.


Go Fast Solutions has been named the rep for New England and NYC for distribution.


RPM Sales will cover Southern California, Arizona, and Southern Nevada. “Cicada is super happy to have a new sales team in its backyard,” said Frederick. RPM will also distribute Cicada products.


Sierra Select Sales has been named the Cicada rep for Northern California and Northern Nevada. “We are excited to have John Tetro and his sales team in place. Sierra Select Distributing will also be handling the product line,” Frederick said.


Trends Electronics is distributing the Canadian market. Cicada is looking forward to joining its training /exhibit at the CMA Expo in Toronto,  March 24-26.


“With these sales and marketing group additions we are proud to say we are covered with representation over the whole of North America,” said Forrest Hamberlin, Cicada Operations Manager.


“We are very dazzled with the success we have achieved as a new brand in the market in 2022 and are looking forward to controlled expansion in 2023,” Frederick said, adding, “Our product plan, starting with over 80 products and the addition of 40 new products. which we’ve just developed, is close to complete featuring the addition of our BDA (big power small footprint) amps.  Two models are currently shipping, two additional models shipping in March with the balance of the 6 other models shipping by summer.  I enjoy the strength of our development team. And, as always, there is a lot going on ‘behind the curtain.'”

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