Alpine Holds Online Training During Pandemic

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Alpine Electronics

Press Release (UNEDITED): AUBURN HILLS, MI – Alpine Electronics of America, Inc. will offer six online training webinars for their U.S. Authorized Retailers in early April in light of recent training event cancellations and “stay-at-home” state announcements.


“This is an unprecedented time in our industry,” said Mike Anderson, Vice President and General Manager, Brand Business Unit, Alpine Electronics of America, Inc. “Alpine recognized the need to provide accessible online education and training so we could continue to provide sales and marketing support to our Authorized Retailers.”


In March, Alpine hosted a webinar on “The Journey to Alpine Sound,” highlighting the new 2020 Product Lineup, with information on carry-over models and upcoming marketing promotions.


After a positive response, Alpine decided to take it one step further and offer a new webinar, “Stay-In-Formed Alpine Product Training,” that focuses on applicable selling and marketing techniques for the new product line. The training will be fully accessible online, so attendees can “stay-in” while they learn.


Led by Alpine Brand Specialist Eric Brooks and National Trainer Chris Teguh, the webinar will feature an in-depth look at each new product, with real-life applications and tips on how to successfully market to consumers. Each webinar training is fully interactive and allows attendees to ask questions and get answers in real-time.


New to the webinars is an inside look at Alpine’s 2017 Honda® Civic Halo Sound Demo Vehicle. The civic will demonstrate the versatile R-A90S 6-Channel amplifier powering an active 3-way R-Series sound system with dual Halo Pre-Loaded R-Series 12-inch Subwoofer Enclosures. The demo vehicle will also showcase the OEM integration capabilities of the new PXE-X09 Hi-Resolution Wireless Digital Sound Processor with the factory head unit.


Registrants can choose from the following days to attend:


Week 1:

Monday, April 6 at 5:00 p.m. EST

Tuesday, April 7 at 3:00 p.m. EST

Wednesday, April 8 at 1:00 p.m. EST


Week 2:

Monday, April 13 at 5:00 p.m. EST

Tuesday, April 14 at 3:00 p.m. EST

Wednesday, April 15 at 1:00 p.m. EST


All Alpine Authorized Retailers are encouraged to register for this free webinar by contacting their Alpine Rep.


Alpine will continue to support its Authorized Retailers with online training, with a new webinar scheduled for the end of April covering an in-depth training session on Digital Sound Processors (DSP).


Honda® is a registered trademark of Honda Motor Co., Ltd.


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