Kenwood/HD Radio Campaign Launches

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Kenwood has teamed with the HD Radio Alliance to launch a radio campaign to promote a $15 rebate on the Kenwood CD receiver.

Kenwood KDC-HD548UThe campaign is designed to drive consumers into stores for a demo of HD Radio’s performance with the incentive of the instant rebate on the Kenwood KDC-HD548U, which is one of the best-selling HD Radio receivers, according to the HD Radio Alliance.

30-second radio spots will focus on the Kenwood deck ($220 suggested retail price), which offers iTunes Tagging as well as HD Radio.

The rebate will be offered from July 31 through September 4 at Kenwood retailers.

Source: Kenwood USA Corporation

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