By Amy Gilroy
Nearly every mainstream consumer electronics retailer is trying to find a way to sell the Apple iPad and one has succeeded. Vann’s, Missoula, Montana, appears to be one of the only retailers, apart from some select long-time Apple resellers and CE giant Best Buy (and Apple Stores), who is selling the iPad.
Vann’s electronics merchandiser Kevin Elliott said the store has “sold quite a few [iPads]” through its six locations and on the Internet. We asked how many other CE retailers were authorized and he said, “Apple is not saying how many. What they are looking for is retailers able to give a good hands-on presentation,” as well as being an authorized Apple retailer. Vann’s, which sells audio, video and computers, is a member of the PRO buying group.
But plenty of other Apple authorized retailers have been hounding Apple for the iPad to no avail. Nebraska Furniture Mart continues to ask for the product, as do several other regional chains we’ve spoken to over the past month. “They don’t have the information when the distribution will open. They are not making the commitment that it will or it won’t happen,” said Nebraska Furniture Mart electronics div. merchandising manager, Mark Shaw.
If you do a search on Apple.com for stores stocking the iPad you’ll find several Apple specialty resellers/computer stores; although not many. One is Connecting Point Computer Centers in Melbourne, FL. President Randy Ramirez admits he has no idea why his store was selected. “As far as Apple choosing, I have no idea how they do it. And the truth is no one really knows. I’ve been on the message boards…However they came up with a plan, you’d have to get that from Apple.”
Apple, of course, did not respond to an inquiry.
Move over Best Buy, Vann’s Gets the iPad
By Amy Gilroy