Visteon hinted it will show at CES a new iPad system for the car and a smartphone-to-car system using the GENIVI platform.
A Visteon press invite said it will show the iPad “as an interface to the in-vehicle infotainment system.” It will also show its own app marketplace for navigation, traffic, and other car related apps.
We’ll have to wait for CES for more details but we bet you will be hearing a lot more about the GENIVI platform at CES so we thought we’d give you a refresher on that.
Basically it costs right now about $100 million for a tier 1 supplier to create a fancy touch panel radio to be used in many different car models. You have to tweak the radios for each car model and it gets expensive. So GENIVI is a platform that has pre-written software to allow a supplier to create high tech smartphone-to-car and other radios that can work on many different cars.
About 100 companies are supporting GENIVI to help streamline the rollout of Linux based, easy to customize car radio systems that can link to your smartphone. Some members include BMW Group, General Motors, Intel, Delphi, Visteon, Nokia, NEC, Renault, Hyundai, Jaguar, SAIC (an up and coming Chinese car maker).
There are some GENIVI-based car radios in production now that we’ll see in the 2013 model year, said GENIVI’s Joel Hoffman who is also Intel’s market development manager for the automotive group.
Source: Visteon and The GENIVI Alliance
